The profile of the week

The Açaí gin!

The idea behind this Açai gin comes from a guy called Mike, he and his wife love the middle/south Latin America and they love to travel! After years of visiting they made some friends over there as well. So for two years in a row they went to Rio Carnival, were he first met this berry Açai. In Rio this berry is really popular because the story goes around that this super food heels you, gives you a perfect skin and makes you beautiful.., after studies it has been proved that this berry is healthy and has a lot of antioxidants, not only is this a popular berry, but the taste is not bad as well, it gives you notes of blueberries, chocolate and nuts, so not bad at all! So, not only did Mike like to travel, but he has a love for gin as well, so not long after discovering this berry, Mike came up with the briliant idea of making a gin called Açai!

Mike started searching for a Distillery to make his first charge of this brilliant gin.

But not only he had to search for a distillery, he had to find someone who would create his extremely cool logo as well.

Mike had this plan all figured out in his head, but a perfect execution needs a lot of work and asked lot of time, so after weeks of searching they found the perfect person.

They started to design a logo, a logo that would be printed on the bottle and stand out, not this paper label, they don't look professional! So together they had designed the extremely cool logo that really reflects the greatness of this gin.

Still so much work had to be done, the trademark, find bars and Resellers...

After some good advertisement and visiting a lot of people they had found a couple of nice bars and shops where they could sell their gin, and oh boy did it pay off! There is a huge interest in their Gin, from all over the world, even Brazil and Colombia!

And then the cherry on the pie?

The Tatler Magazine makes an artikel in June *taste of Tatler*.

The way to a good Gin was hard.. It took a lot of sweat, tears and struggles but over two years of testing and some good friends reviewing this, they had created a gin that not only stood out but also a brand that will conquer the world.

The gin is made out of 16 Botanicals among which, juniper, coriander seeds, Angelica, violet, pimento, cardamom, cinnamon, nutmeg, and some special ones like tonka bean, liquorice, lavender flowers and rose petals. Mike gave me the chance of making a cocktail out of this gin and experiment a little.

So I did and I made this cocktail, here's what you need

• 45ml Açai gin • 25ml Lime juice • 25ml Rose syrup • 20ml Açai juice • 15ml Pomegranate juice • 1924 tonic To garnisch • Nutmeg • Cinnamon stick • Lime peel Combine the first 5 ingredients in a shaker, fill up with ice, shake firmly. Then fill up your Cocktailsglass with ice, strain your cocktail over the ice and top of with the 1924 tonic, grate some nutmeg over the ice and break your cinnamon stick, place this in the glass and finish with the Lime peel. Cheers! 💁🏼‍♀️

A little bit more about the berry Açai

The fruit, commonly known as açaí berry, is a small, round, black-purple drupe about

25 mm (1) in circumference, similar in appearance to a grape, but smaller and with less pulp and produced in branched panicles of 500 to 900 fruits. The exocarp of the ripe fruits is a deep purple color, or green, depending on the kind of açaí and its maturity.

In a study of three traditional Caboclo populations in the Brazilian Amazon, açaí palm was described as the most important plant species because the fruit makes up a major component of their diet, up to 42% of the total food intake by weight.

The oil compartments in açaí fruit contain polyphenols such as procyanidin oligomers and vanillin acid, syringic acid, p-hydroxybenzoic acid, protocatechuic acid, and ferulic acid, which were shown to degrade substantially during storage or exposure to heat.

Although these compounds are under study for potential health effects, there remains no substantial evidence that açaí polyphenols have any effect in humans.

Açaí oil is green in color, has a bland aroma, and is high in oleic and palmitic fatty acids.

The oil is suitable for cooking or as a salad dressing, but is mainly used in cosmetics as shampoos, soaps or skin moisturizers.

How interesting is this all? It's amazing how one little berry can create all this good